Consulting projects, 2007-2009
NEW FRANCE LLC
L’Espalier, Sel de la Terre
Frank McClelland, Geoff Gardner
Full review/marketing suggestions for L’Espalier on Gloucester, Sel de la Terre, Boston, Sel de la Terre, Natick December 2007-February 2008
Early review, marketing suggestions (ex. Promotion of Salon in new L’Espalier) for L’Espalier on Boylston, Sel de la Terre, Boylston, Sept.-Oct. 2008
Early consultation with Chef Ranveer Brar, owners Hemant Chowdhry, Mark Raab, before restaurant opening; consultation on menu, setting up newsletter.
Work with CEO Kevin Harron, CFO Mary Dixon, chef and managers on rewriting website, setting up and producing newsletter, ongoing consultation.
Review/marketing suggestions/consultations on Davio’s in Back Bay, Avila. Ongoing.
Red Rock Bistro, Swampscott; Artu’s North End, Charles St. – review, marketing suggestions.
Media relations consulting on clients, including the opening of BOND in the Langham, ongoing.
Whole Foods: Project called Company’s Coming, menus, recipes, interviews with chefs.
Elderhostel: Dine Like a Critic, 2 sets of tours of restaurants on Tremont and Washington in South End, 1 tour of Seaport area, Feb 2008-Oct 2008; Cooking with Friends with Anthony Susi planned for March 2009; three-night program planned for Sept-Oct 2009. Dining tour of Central Square, Cambridge, May-June 2009. Ongoing national projects.
Newsletter for the Market at Pinehills in Plymouth.